Doha: Adding to its brand portfolio, Prime Distribution Trading Company (PDTC) has launched the Swiss brand, Solis, in Qatar. The premium Small Domestics Appliances (SDA) products from Solis will soon be made available in select hypermarkets and outlets all over Qatar.
A subsidiary of Ali Bin Ali (ABA) Holding, PDTC has been at the forefront of introducing the best brands in Qatar since the early 2015. Having the representation of some of the world’s leading mobile & IT accessory brands, PDTC is now widening its footprint in the SDA & electronics category with the launch of Solis.
Since 1908, Solis has successfully been introducing new equipment for the kitchen, beauty and climate-control segments. With over 110 years of experience, Solis is successfully bringing new, safe and innovative products to the market.
Apart from Switzerland, it enjoys a good market position in 40 countries around the world.
The brand stands for premium quality apart from latest functionality, design, precision, durability and innovation. Solis opposes the ‘throw-away concept’ as its products are made to last almost for a lifetime! Now, for the first time, people in Qatar can enjoy premium Solis SDAs for kitchen and beauty, which includes its famous range of hair dryers.
Happy to partner with the Swiss brand, General Manager of PDTC Mohammed Imran said: “We are glad to be able to introduce the time-proven Swiss quality and innovation in Qatar. Solis offers a wide selection of useful household appliances with timeless design and durability. With the shared vision of providing pleasure while making life easier for customers, I am sure the partnership between PDTC and Solis will go a long way.”
Divisional Manager at PDTC, Mohammad Anis, added: “PDTC stands for quality and has been well known in Qatar market for IT products, accessories plus Midea appliances. Now, we have set our sights on introducing more innovative products in the market in the category of premium SDAs through Solis. Very soon, PDTC will add a wider array of brands and products under its portfolio to align with the mission of the company to be the leading electronics & appliances distributor in Qatar.”
