Doha: Al Asmakh Mall has undergone a complete revamp to create an iconic feel to the overall architecture and interior of the mall. The mall interiors areas are inspired by the desert oasis.
Located in Al Sadd, the heart of Doha, the mall is a neighbourhood shopping destination for more than half a million families in Qatar.
Al Asmakh Mall is very well connected through Salwa and Al Shamal Road. The nearest Metro Station is Al Joan which is only 300 meters away from the Mall.
The Mall ceiling pattern is derived from desert wind causing the sand pattern seen in the floor design and color used. The perforated panel design pattern which is one of the main driver of the mall and seen on the columns is derived from the local Mashrabiya pattern and is reflected all across to keep the harmony of the mall interiors.
The selection of earthy colour pallet makes the exterior and the interior of the mall look integrated. As one walks inside the mall, it will be observed that all the interior elements speaks the same language.
Speaking about the change, Territory Head Landmark Group, Shumalan Naicker, said: “It’s an absolute delight seeing this mall transform from its previous structure to the beautiful contemporary look. It’s the most preferred shopping destination by citizens and expatriates because of its location, offerings, service and accessibility.”
He said he the offerings in Al Asmakh Mall are wider than before with new stores like Max, Shoexpress, Al Meera, Starbucks, Papa Johns, Florenza are added.
Officials of Al Asmakh Mall in Al Sadd.
“The existing stores like Centrepoint, Home Centre, Emax, Fun Ville, McDonalds, Basking Robbins also have a new contemporary look which makes the shopping experience extremely wonderful. The mall has used digital technology across the mall to modernise the feel of the mall. The exterior screen on the mall facade gained a lot of prominence and attention,” said Naicker.
