Middle East’s most innovative and customer-focused cinema exhibitor, VOX Cinemas, is all set to open in Qatar for the first time at Doha Festival City. Set to revolutionise the cinema experience for audiences with 18 screens, the Majid Al Futtaim Cinemas brand outlet will include four new concepts completely unique to Doha Festival City, that will open in March.
“VOX Cinemas is one of the most highly anticipated brands for our customers and we are delighted to be bringing this concept to Qatar for the first time – showcasing what it does best. The mall is more than just a shopping destination. It is a place where visitors will be able to take advantage of a huge variety of activities and VOX sets the precedent for the premium experience on offer,” said Trevor Hill, General Manager, Doha Festival City.
The VOX 4DX concept, exclusive to VOX Cinemas in the Middle East, will finally be available for movie lovers in Doha.
Going beyond the confines of the theatre, the cinema’s 4DX technology transports audiences into another world with simulated rain, wind, thunder, lightning, motion and even scents.
Equipped with dynamic 4DX motion chairs and engaging environmental effects, 4DX turns each movie into a journey beyond imagination.
VOX Cinemas’ luxury culinary concept THEATRE by Rhodes, the brainchild of Michelin Star celebrity chef Gary Rhodes and the first of its kind in Qatar, will combine the perfect mix of fine food and film. Customers can relax in reclining leather armchairs and indulge in a gourmet menu which is brought straight to their cinema seat.
In another exclusive offering VOX MAX includes a wall-to-wall screen and the latest in sound technology.
Whilst VOX KIDS is a fun-filled cinema for little ones with an adjoining party room perfect for birthday celebrations.
Across all 18 screens, customers will be able to watch the latest Arabic, Indian and Hollywood blockbusters, as well as specially selected global film choices in world-class surroundings.
"Demand for innovative entertainment experiences is on the rise in Qatar which is why this partnership was a perfect next step for us. With an 18-screen cinema complex, unparalleled customer experiences, innovative concepts and high quality food and beverage, cinema goers in Doha can expect many great moments and we are looking forward to a successful, long-term partnership with Doha Festival City,” said Cameron Mitchell, CEO Majid Al Futtaim Cinemas - VOX Cinemas.
