CHAIRMAN: DR. KHALID BIN THANI AL THANI
EDITOR-IN-CHIEF: DR. KHALID MUBARAK AL-SHAFI

Qatar

Dar Al Sharq and Talal Abu Ghazaleh Academy in agreement to organise courses on digital marketing

Published: 20 Jul 2020 - 10:39 am | Last Updated: 02 Nov 2021 - 05:06 pm

The Peninsula

Dar Al Sharq Group and Talal Abu Ghazaleh Academy (TAGAcademy) signed cooperation and partnership agreement to cooperate in conducting training courses on public relations, media and digital marketing.

The agreement was signed by Abdul Latif Al Mahmoud, CEO of Dar Al Sharq Group and Youssef Al Rawas, Executive Director of the Academy — a subsidiary of “Talal Abu Ghazaleh International Corperation”.

Commenting on this agreement, Dr Talal Abu Ghazaleh, Chairman and Founder of “Talal Abu Ghazaleh International” said he is proud of cooperation with Dar Al Sharq Group in the field of training, as the group is a wellestablished institution in the field of media.

"This cooperation will serve various sectors of society and will meet the growing need of the Qatari market for education, knowledge and professional training in the fields of media, digital marketing and public relations,” said Abu Ghazaleh.

For his part, Abdul Latif Al Mahmoud, CEO of Dar Al Sharq Group, said the agreement comes in response to the growing needs of the Qatari market for specialised human resources in various areas of media.

Al Mahmoud added: “The best institution to cooperate with in this field is Talal Abu Ghazaleh Academy, which is distinguished for its commitment to the best standards of global training”.

"The cooperation emphasises Dar Al Sharq’s keenness to be open to regional and international companies to cope up with latest experiences and provide quality and integrated media services that enhance its position inside and outside the country," said Al Mahmoud, noting that Dar Al Sharq is a leading group in the field of media.

The coming courses will focus on several areas, particularly the preparation of media plans, public relations, effective media communication, digital marketing and social media, in addition to managing digital content and other specialised courses for individuals and institutions.