Sharaf DG Owner Sharafauddin Sharaf (right), CEO Nilesh Khalkho (left) and Mall of Qatar General Manager Rony Mourani inaugurating the Sharaf DG Store in Mall of Qatar yesterday. Pic: Qassim Rahmatullah/ The Peninsula
In keeping with their expansion strategy, Sharaf DG, leading international electronics retailer, celebrated the launch of its second store in Qatar at Mall of Qatar.
To celebrate the launch of its second store in Qatar, Sharaf DG has promised its customers various promo-tions that will take place over the upcoming months.
Sharaf DG’s prime focus is on enhancing the lifestyle of customers by addressing all their electronics needs through and asstortment of the latest high-tech products including TV, home entertainment, IT, telecom, photography, home appliances, personal care, and gaming equipment, backed with unmatched product availability within its stores.
At Sharaf DG, customers can choose from more than 10,000 different electronic products and accessories from reputable international brands that are available in the store and online. Sharaf DG’s specially trained and knowledgable staff provides customers assistance to make informed decisions. When it comes to serving customers, Sharaf DG does not stop only at product availability and purchase assistance, but also provides complete solutions in computer and home theatre packages.
To aid customers at home, Sharaf DG offers installation, support, audio/video and computer services.
To ensure that there is no dissatisfaction among customers due to non-availability of products, Sharaf DG provides customers with the 24-hour brand promise, where Sharaf DG registers the enquiry and procures the product from its authorised distributor in the country within 24 working hours. In the first quarter of 2016, Sharaf DG launched DG privilege, a programme that recognises the most valuable customers, and provides them with exclusive experiences and benefits.
Customers are tiered into silver, gold and platinum groups based on the purchases they have made in the last 12
months.
Customers get benefits including one time gifts, bonus air miles, complimentary in-store services, previews and invites to select launches and more.
Sharaf DG has further expansion plans in the future, that includes three more stores, in City Centre, Gate Mall and Festival City.
