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Business / Qatar Business

SAIC MAXUS C2B business model earns worldwide recognition

Published: 15 Jul 2019 - 08:56 am | Last Updated: 03 Nov 2021 - 08:24 am
A group of officials seen in this file picture.

A group of officials seen in this file picture.

The Peninsula

Doha: SAIC MAXUS became the only Chinese company being listed in the new list of Industry 4.0 “Lighthouses” leading in innovation in the world, identified Summer Davos, also known as The World Economic Forum’s 13th Annual Meeting of the New Champions, that was held from July 1 to 3, 2019 in Dalian. The Forum featured the theme of “Leadership 4.0: Succeeding in a New Era of Globalization”. 

Lan Qingsong, vice president of SAIC Motor said at the forum “It was not only a recognition by the world’s authority for the world’s first new C2B Customer to Business customization factory— SAIC MAXUS Nanjing C2B Factory, but also represents the recognition of SAIC MAXUS C2B user-driven business development mode by the World Economic Forum, as well as the reward for the Chinese wisdom contributed by SAIC MAXUS in the development of auto industry. It was also the first Chinese carmaker to be listed among Industry 4.0 “Lighthouses “ in the world.”

The World Economic Forum, in collaboration with McKinsey & Company, a worldwide management consulting firm, selected among 1,000 production sites and identified “Lighthouses”, which are world leaders in the successful integration of the cutting-edge technologies of the Fourth Industrial Revolution and in the large-scale adoption of new technologies. “Lighthouses” are demonstrations for “Digitizing Manufacturing” and “Globalization 4.0”, which boasts all necessary characteristics of the Fourth Industrial Revolution. They have improved the production system of traditional enterprises, innovated value chain of design, created new business models with overwhelming potentials and brought new economic value. “Lighthouses” are industry leaders in resetting standards, bringing inspiration to other companies, helping formulate strategies, improving labor skills, collaborating with other companies involved in the revolution, as well as managing various changes throughout the whole value chain.

After early-stage visit and comprehensive evaluation, the World Economic Forum and McKinsey & Company identified that SAIC MAXUS Nanjing C2B Factory met the standard of Industry 4.0 “Lighthouses” of “significant impact, successful integration of multiple usage case studies, extensible technological platform and excellence in key driving factors”. 

As an international auto brand of SAIC Motor, SAIC MAXUS is rooted in “New Four Modernizations”. SAIC MAXUS Nanjing Factory, the world’s first brand-new C2B customization factory leveraging SAIC Motor’s strength, integrates the concept of C2B large-scale personalized intelligent customization into “SAIC Motor Manufacturing” and drives the entire manufacturing system to realize intelligent upgrading by user demands, contributing large-scale intelligent customization mode to the world, becoming one of the factories representing the highest technology and manufacturing level in the global manufacturing industry.