Safari Group Chairman Hamad Dhafer Al Ahbabi and Safari Group Deputy Chairman and Managing Director Zainul Abideen cutting a cake to mark the launch of Fruit Festival and Juice Junction.
Doha, Qatar: Safari Hypermarket, one of Qatar’s leading hypermarket chains, has officially launched its Fruit Festival and Juice Junction. The four-day festival is being held from July 8 to 11, 2026.
The inauguration ceremony took place at Safari Mall, where the ceremonial cake cutting was jointly performed by Safari Group Chairman Hamad Dhafer Al Ahbabi and Safari Group Deputy Chairman and Managing Director Zainul Abideen. Other members of the Safari management team were also present at the event.
The festival aims to promote a healthy lifestyle and nutritious eating habits by showcasing a wide variety of fresh fruits and freshly prepared juices. As part of the promotion, Safari outlets are offering an extensive selection of premium fruits sourced directly from around the world.
These include fruits imported from Egypt, South Africa, Jordan, Brazil, Kenya, India, Vietnam, China, Chile, Pakistan, Thailand, and several other countries, representing nearly fifteen countries in total. By sourcing directly from these countries, Safari is able to ensure the highest standards of quality and freshness for its customers.
Alongside the Fruit Festival, Safari Juice Junction has also been launched. Designed to help customers stay refreshed during the rising summer temperatures while encouraging healthier beverage choices, the Juice Junction exclusively serves fresh juices.
Customers can enjoy over 30 refreshing beverages, including fresh fruit juices, milkshakes, fresh salads, traditional sherbets, Sambaram (spiced buttermilk), as well as nutritious vegetable juices such as Indian gooseberry (Amla) juice and bitter gourd juice, among many other healthy options.
In addition, customers can also participate in Safari’s Mega “Shop & Drive” Promotion, which offers the chance to win 30 Bestune cars. For every QR50 purchase made at any Safari outlet, customers receive an e-raffle coupon that enters them into the promotion. Four Bestune cars will be awarded in each raffle draw, while the final draw will award five Bestune cars. The Shop & Drive promotion is available across all Safari outlets.