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Fashion designer Fatma Ghanem, Project Manager Fahad Abdul Rasheed and Youth Company Chairman Mohamed Farid during the show.
DOHA: The Youth Company, social enterprise for youth development, yesterday organised the Al Amal Charity Fashion Show for the benefit of the National Center for Cancer Care & Research and to raise awareness about cancer patients in Qatar.
Held at Aspire Ladies Fitness Club Multipurpose Hall, the event was initiated by Fatma Ghanem, a young Libyan fashion designer.
During the show an elite and diverse collection of Abayas, reflecting the 60 themes “The soul of the 60’s” was presented.
The event raised awareness about cancer, its early detection and early treatment urging the guests to stop smoking, keep active lifestyle, eat healthy food and don’t hesitate to visit doctor in case of symptoms.
The public was also entertained with musical performances by talented young singers and exhibition of photographs and paintings by local artists.
The Fashion Show concluded with an auction, in which the public could obtain all the artwork and Abayas, presented at the event. All the funds collected during the show, will be donated through Qatar Charity to National Center for Cancer Care & Research.
“We are always proud to support young talented people to realize their ideas, which aim to create positive impact in society,” said Aya Abu Issa, Acting Chief Executive Officer of The Youth Company.
“We are especially honoured to partner with various government institutions, public and private companies and organisations, who helped us on the path of developing youth and addressing community needs. This Charity Fashion Show was the first event we realised within Al Amal Cancer Awareness Campaign and we invite you to get involved in further activities.”
Companies and organisations who supported the fashion show included Aspire Ladies Fitness Club, GLAM Magazine, I Love Qatar, Doha TweetUps, Red Apple Events and Media, Lucia Lounge, Fashion Makers, Trinity Talent Qatar, Migato, Tasmeem Flowers & Chocolate and Papabubble.